Who We Are
At Measured Strategies, Inc., our team is committed to helping nonprofits and charities flourish in an increasingly complex world. At Measured Strategies Inc., we believe that every organization deserves access to the tools, guidance, and partnerships needed to turn their vision into measurable impact, regardless of their size or budget.
We are a Canadian owned and operated business. Our team partners with charities, universities, municipalities and medical institutions to provide customized support. We focus on strategic planning, data strategy, and mentorship, empowering leaders and teams to achieve meaningful results.
Karen Menard, PhD
Founder & CEO
With over 20 years of experience in the research, health, and post-secondary sectors, Karen has dedicated her career to helping organizations turn complexity into clarity. She has held senior leadership roles at prestigious institutions, including Harvard University, McMaster University, and the University of Guelph. Her journey also includes key positions in Ontario's health sector, as Chief Planning and Administrative Officer at the Ontario Institute for Cancer Research and Chief, Data Insights and Research Services at Trillium Health Partners, where she led data strategy, implementation of strategic goals, and evidence-informed decision-making initiatives. Throughout these roles, she has focused on fostering collaboration, inclusivity, and practical solutions that empower teams and leaders to make informed decisions.
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In addition to her consulting work, she is a published author and an experienced public speaker, sharing insights on strategic planning, data governance, and data leadership. She is passionate about mentoring and supporting organizations in building sustainable data cultures, actionable plans, and strategic frameworks that align with their unique missions and values.
Giving back to her community is a core tenet of hers. She actively volunteers through charity event planning and serves on the boards of 10C Shared Space and the YMCA of Three Rivers, as well as on the board of the Guelph Community Foundation. These experiences deepen her commitment to supporting not-for-profits and charities, helping them engage their boards and communities in meaningful ways.
She holds a Ph.D. and master's degree from the University of Waterloo, a bachelor's degree from Carleton University, and completed the Executive Management Program at McMaster University. In founding Measured Strategies Inc., her mission is clear: to transform vision into action while prioritizing people and ensuring every voice is heard for meaningful impact.
Ann Cesar, BSc, PMI-PBA®
Digital Transformation Lead
Ann Cesar serves as Digital Transformation Lead at Measured Strategies, where she helps organizations use data, technology, and people-centered strategies to improve decision-making, strengthen operations, and achieve meaningful results. Working closely with clients, she leads business analysis, process improvement, data strategy development, digital transformation initiatives, stakeholder engagement, and organizational change efforts. Drawing on her extensive background in business analysis, she helps organizations identify needs, align stakeholders, and translate strategic objectives into practical, actionable solutions. She also facilitates workshops, strategic planning sessions, and collaborative consultations that help organizations align their people, processes, and technology with their goals.
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Ann brings more than 20 years of experience in information technology, business analysis, project management, data governance, and enterprise transformation. As a PMI Professional in Business Analysis (PMI-PBA®), she is skilled at bridging the gap between organizational strategy, stakeholder needs, and technology solutions, helping organizations move from vision to implementation with clarity and confidence. She holds a Bachelor of Biological Science from the University of Guelph and has completed professional training in data governance, knowledge management, service management, Agile delivery, and business analysis. She is currently pursuing the Certified Data Management Professional (CDMP) designation.
Prior to joining Measured Strategies, Ann held several leadership positions at the University of Guelph, including Senior Manager of College IT Shared Services, Data Strategy Program Manager, and Senior IT Project Manager and Business Analyst. She led the development of the University's enterprise data strategy, established data governance frameworks, managed multi-million-dollar initiatives, and guided cross-functional teams responsible for delivering complex technology and data programs. Deeply committed to advancing data governance, Ann played an active role in the data governance community of practice, where her enthusiasm helped foster greater awareness, engagement, and collaboration across the organization. By building shared understanding and encouraging participation from diverse stakeholders, she helped strengthen data stewardship, support compliance efforts, and create stronger alignment between teams. Earlier in her career, she held progressively senior roles at Compusense, gaining extensive experience in software development, business systems analysis, product management, and client support.
Ann is passionate about helping organizations build confidence in their data, strengthen collaboration, and create sustainable solutions that support long-term success. She is particularly committed to helping mission-driven organizations amplify their impact through the effective use of information, technology, and collaboration. Known for her thoughtful and approachable leadership style, Ann excels at connecting people, strategy, and technology while building trusted relationships with both technical and non-technical stakeholders. Leveraging strong business analysis practices, she helps organizations uncover root causes, define clear requirements, and build consensus around solutions that deliver lasting value. She creates space for meaningful conversations about challenges, opportunities, and change, helping organizations navigate transformation through engagement, consensus-building, and practical solutions. Her approach recognizes that successful transformation is driven not only by systems and data, but also by the people, relationships, and shared purpose that bring an organization's mission to life. She recently completed a two-year term as Director of Technology for the PMI Technology Triangle Chapter, where she provided technology leadership and helped advance innovation and continuous improvement within the professional community.
Outside of work, Ann is passionate about the outdoors and has a deep appreciation for Canada's natural landscapes, shaped by countless experiences exploring the country's national parks. Beausoleil Island in Georgian Bay Islands National Park is among her favourites for its rich biodiversity and tranquil beauty. These experiences have strengthened her commitment to protecting and restoring natural habitats.
Jeremy Marty-Dugas, PhD
Senior Measurement Scientist
Jeremy is a Senior Measurement Scientist at Measured Strategies, where he helps organizations use data, research, and evidence-informed planning to make better decisions and create meaningful impact. He partners with charities, nonprofits, public institutions, healthcare organizations, and educational institutions to develop measurement frameworks, strengthen evaluation practices, improve data literacy, and build practical strategies that support learning, growth, and accountability. Jeremy also leads workshops, stakeholder consultations, and training sessions that help organizations turn complex information into actionable insights.
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Jeremy brings more than a decade of experience in research, evaluation, stakeholder engagement, data analysis, and knowledge translation. Throughout his career, he has led and contributed to numerous large-scale research and evaluation initiatives involving diverse stakeholder groups and datasets ranging from thousands to more than 100,000 data points. His expertise includes performance measurement, survey design, environmental scanning, quantitative and qualitative analysis, data visualization, facilitation, strategic planning support, and organizational learning. He is particularly skilled at translating complex findings into clear recommendations that support informed decision-making and organizational improvement. Clients value his thoughtful facilitation style, analytical rigour, and ability to translate complex information into practical solutions that are both ambitious and achievable. He is particularly skilled at helping diverse stakeholders find common ground, build trust, and move from ideas to action.
Jeremy holds a PhD and Master's degree in Cognitive Neuroscience from the University of Waterloo and a Bachelor of Education from the Ontario Institute for Studies in Education at the University of Toronto in a cohort that focused on integrating indigenous histories and perspectives. As well as an Honours Bachelor of Arts in Psychology from the University of Guelph. He has authored 14 peer-reviewed publications, delivered more than 30 conference presentations, and shared his expertise with academic, professional, and community audiences across a wide range of sectors. His research and knowledge translation experience enable him to communicate complex ideas in ways that are accessible, engaging, and actionable.
One of Jeremy's greatest strengths is bridging the human and technical sides of organizational change. His background in learning, decision-making, and behaviour helps him understand not only what data says, but how people engage with it. Guided by curiosity, collaboration, and a commitment to continuous improvement, Jeremy is passionate about helping mission-driven organizations build capacity, foster meaningful engagement, and use evidence to create lasting positive change. He believes that the most effective strategies are built when data, people, and purpose work together.
Outside of his consulting work, Jeremy remains deeply interested in human behaviour, learning, and well-being. He enjoys spending time outdoors exploring local trails and natural areas throughout Waterloo Region and beyond. Whether travelling or close to home, he is always eager to learn more about native ecosystems and the relationship between people and the environments they inhabit. Known for his curiosity, warmth, and ability to build genuine connections, Jeremy brings the same spirit of lifelong learning and thoughtful engagement to his work with clients and communities.
Michelle Dollois, PhD
Senior Researcher | Research Methods & Data Specialist
Michelle Dollois is a Senior Researcher and Research Methods & Data Specialist at Measured Strategies Inc., where she helps organizations transform complex information into meaningful insights and actionable strategies. She partners with nonprofits, charities, higher education institutions, and community organizations to strengthen decision-making through data-informed planning, stakeholder engagement, research, and evaluation. Her work includes needs assessments, survey design and implementation, data analysis, strategic insight development, and data literacy training, helping clients build confidence in using evidence to achieve their goals.
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Michelle holds a PhD and MSc in Cognitive Neuroscience from the University of Guelph, along with a BA in Psychology and Early Modern Studies from Dalhousie University. Her academic achievements include being shortlisted for the D.F. Forster Magistrate Medal and receiving the King's Medal.
Over the past nine years, Michelle has built extensive experience in quantitative research, statistical analysis, survey methodology, data visualization, and knowledge translation. In addition to her role at Measured Strategies, she serves as an instructor at the University of Guelph, where she teaches advanced research methods and statistics, making complex concepts accessible to learners with diverse backgrounds and experience levels. She has also provided one-on-one statistical consulting and developed educational resources that strengthen data literacy and analytical capacity across organizations and academic communities.
Michelle's expertise is grounded in the science of memory, learning, and decision-making. She brings an evidence-informed approach to every project, combining analytical rigor with clear communication and a genuine commitment to helping people learn, grow, and succeed. She is particularly passionate about supporting mission-driven organizations whose work creates positive community impact, aligning closely with Measured Strategies' belief that thoughtful use of data can empower people, strengthen organizations, and advance meaningful change.
Emma McKell
Outreach & Solutions Coordinator | Stakeholder Engagement & Change Support Lead
Emma McKell serves as Outreach & Solutions Coordinator at Measured Strategies, where she leads stakeholder engagement and change support activities across data, strategy, governance, and organizational improvement initiatives. She works closely with clients, project teams, subject matter experts, and organizational leaders to facilitate stakeholder consultation, support change initiatives, improve processes, and help teams navigate complex projects with confidence. Emma is particularly skilled at connecting technical and business perspectives, ensuring that people, processes, and project objectives remain aligned throughout the engagement.
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Emma's career spans the public, private, and non-profit sectors, where she has developed a strong reputation for fostering collaboration, building trust, and supporting successful organizational change. Her experience includes supporting the University of Guelph's Institutional Data Strategy Program, where she worked alongside data specialists, governance teams, analysts, and organizational leaders to support data governance, analytics, reporting, and strategic initiatives. She has also held senior roles within large and complex Canadian organizations, supporting executives, advisors, clients, and stakeholders while working within detailed policies, contracts, governance frameworks, and regulatory environments. This experience has provided her with a deep understanding of organizational complexity and the importance of balancing diverse perspectives to achieve practical, sustainable results.
Emma has studied Arts and Business at the University of Waterloo, completed coursework toward the Certified Employee Benefit Specialist (CEBS) program through Dalhousie University, and pursued additional professional development in customer service excellence and Microsoft Office applications.
Known for her calm, approachable, and diplomatic style, Emma excels at helping people find common ground, resolve challenges, and work together more effectively. Outside of her professional role, she is passionate about supporting community organizations, advocating for animal welfare, and spending time in nature. She is especially inspired by organizations that create positive impacts for communities, future generations, and the environment. These values reflect her belief that meaningful change happens when people, purpose, and data come together to support stronger organizations and healthier communities.
Sandra Guga, MSc
Data Scientist & Data Quality Specialist
Sandra Guga is a Data Scientist and Data Quality Specialist at Measured Strategies, where she helps organizations transform complex data into meaningful insights that support strategic planning, operational improvement, and evidence-informed decision-making. She works with clients to conduct quantitative analyses, strengthen data quality, improve reporting processes, support data governance initiatives, and develop practical solutions that help organizations make confident decisions and achieve measurable outcomes. She is also fluent in English, French, and Romanian, allowing her to effectively engage with diverse clients, partners, and communities.
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Sandra holds a Master of Science in Epidemiology & Biostatistics from Western University and a Bachelor of Science in Biomedical Sciences from the University of Guelph. Her academic and research background has provided her with advanced training in population health, statistical analysis, machine learning, research methodology, and the evaluation of complex systems and datasets. Throughout her graduate studies, she received more than $35,000 in competitive scholarships and awards recognizing her research and analytical excellence.
In addition to her work with Measured Strategies, Sandra works as a Data Analyst with IQVIA, where she conducts quality control reviews on large healthcare datasets, performs SQL- and Python-based data analysis, and supports reporting used for client decision-making. Prior to this role, she worked as a Graduate Research Assistant at Western University, leading data validation, statistical modelling, literature reviews, and public health research projects using national-level datasets. Her technical expertise includes SQL, Python, R, SAS, Stata, Power BI, Microsoft Excel, data visualization, reporting, and advanced analytics.
Sandra is passionate about helping organizations use data in ways that are practical, accessible, and impactful. As a former varsity cross-country and track athlete, mentor, and coach, she brings a collaborative mindset, strong work ethic, and commitment to continuous learning. She is particularly inspired by opportunities to support organizations whose work strengthens communities, improves wellbeing, and creates meaningful, lasting change.
Nathan Fenske
Research Assistant
Nathan Fenske is a Research Assistant at Measured Strategies, where he supports client projects through research, data analysis, and the development of actionable insights that help organizations make informed decisions. His work includes collecting, organizing, and synthesizing information from a variety of sources, contributing to research initiatives, and supporting the creation of reports, presentations, and strategic recommendations for clients across the non-profit, public, and higher education sectors.
Nathan is entering his fourth year at the Richard Ivey School of Business at Western University, where he is building expertise in business analytics, organizational strategy, and evidence-based decision-making. His academic background provides a strong foundation for helping clients understand complex information and translate data into meaningful outcomes.
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Prior to joining Measured Strategies, Nathan completed an internship with a private equity firm, where he conducted commercial due diligence and contributed to investment research and analysis. This experience strengthened his analytical thinking, attention to detail, and ability to evaluate information from multiple perspectives.
Nathan is passionate about helping organizations use data effectively to achieve their goals and create lasting impact. Outside of work, he enjoys coaching and playing hockey, pursuing personal fitness goals, and volunteering within the Western University community. His commitment to teamwork, continuous learning, and community engagement reflects the collaborative and values-driven approach that defines Measured Strategies.
Evan Menard
Project Support Associate
Evan is a Project Support Associate at Measured Strategies, providing project coordination, research, and stakeholder engagement support across the firm's strategic planning, organizational assessment, and data-focused initiatives.
His background includes foundational coursework in Pre-Health and Sciences at St. Clair College, building a strong foundation in analytical thinking, research, and evidence-informed problem solving. With over six years of experience in customer service, Evan brings strong interpersonal and relationship-building skills to every project, along with hands-on comfort with Microsoft 365, SharePoint, Canva, and emerging AI tools. He also manages the Measured Strategies website, helping maintain and update content while supporting the firm's online presence and digital communications.
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On the team, Evan helps keep projects organized and moving, supporting consulting engagements through environmental scans, information gathering, stakeholder coordination, workshop preparation, document development, quality assurance, and the creation of clear, accessible, and visually engaging project materials.
Outside of work, Evan is a passionate musician who plays bass guitar and drums, and an active volunteer who has supported long-term care residents at places like Lifetimes Retirement Home and cared for animals at Dara Farm Sanctuary.
Partners in Impact
At Measured Strategies, we work alongside leading experts to achieve the best possible results for our clients. We believe that great outcomes stem from collective knowledge and diverse perspectives. Recognizing that no single person has all the answers, we actively invite expert voices into our process. This approach ensures that our clients' goals are met with care, skill, and integrity.
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